Bogor, September 21, 2025 – In commemoration of its 13th anniversary, Halal Network International (HNI) officially launched HNI Universe, an interactive digital world that combines immersive technology, animation, and educational games. The historic event took place at the Sentul International Convention Center (SICC), Bogor, under the theme “The Spirit of Collaboration to Empower the Nation.”
The launch of HNI Universe was one of the main highlights of HNI’s anniversary celebration, attended by thousands of participants, national figures, and strategic partners. HNI Universe was developed as a creative and educational space for families, offering a unique experience that integrates animated characters, films, games, and futuristic interior designs.
For this groundbreaking project, HNI partnered with Cebirra, a creative technology company directly involved in the full development of HNI Universe. Cebirra played a key role in creating original characters, producing animated films, designing immersive interiors, developing interactive games, and building the entire digital environment of HNI Universe. Aprian Rizki Fauzi, Chief Communication Officer (CCO) of Cebirra, was also present at the launch, reflecting the company’s full support for this strategic collaboration with HNI.
Former Minister of Tourism and Creative Economy, Sandiaga Salahuddin Uno, expressed his high appreciation for HNI’s innovation through HNI Universe. He emphasized that the initiative aligns with the government’s efforts to strengthen Indonesia’s creative economy and halal industry. “HNI has proven that collaboration and innovation can deliver impactful achievements. HNI Universe is a breakthrough that demonstrates the tremendous potential of the halal-based creative economy,” he said.
In his remarks, HNI’s CEO reaffirmed that HNI Universe is a tangible manifestation of innovation and collaboration to inspire society. “We believe that technology can serve as a medium for education, inspiration, and even da’wah. The launch of HNI Universe marks a major step for us in building a broader, more relevant, and modern halal ecosystem,” he stated.
Aprian Rizki Fauzi, CCO of Cebirra, also highlighted the significance of this collaboration, stating: “At Cebirra, we are honored to be entrusted by HNI to deliver a project of this scale. From character development, animated films, and interior design to interactive games, everything was created with the highest standards and a long-term vision. HNI Universe is not just a technology project, but a meaningful journey of collaboration. We want to showcase that Indonesian talent can create immersive digital experiences that entertain, educate, and inspire. We hope HNI Universe sets a new benchmark for creative technology in Indonesia, and proves that when innovation meets values, the results can be both impactful and inspiring,” he explained.
The 13th HNI Anniversary was also enlivened by parades, cultural performances, and speeches from various prominent figures emphasizing the importance of collaboration for national progress. The launch of HNI Universe is expected to become a new milestone in HNI’s journey of integrating halal values, technology, and the spirit of nation-building.
